Prepared for Guide Dogs — Senior HR & L&D Leadership
The Behaviour Awareness Tool gives every manager in your organisation a precise, evidence-based picture of how they lead — and a clear path to lead better.
Your managers shape
the experience of every person
who works at Guide Dogs.
Do they know how they're doing?
The challenge
Across organisations of every size and sector, the pattern is the same: managers are promoted for their technical skill, then left to figure out leadership largely on their own. Annual performance reviews, when they happen, are filtered through hierarchy. Direct reports rarely speak candidly upward. The result is a leadership layer that is blind to its own impact.
At Guide Dogs, your managers are the connective tissue between your mission and your people. A manager who doesn't know where they fall short is not a small risk — it's an organisational one.
Industry research data, illustrative of sector-wide patterns.
The solution
A structured, anonymous employee survey that gives every manager in your organisation a personalised, data-backed view of how they are actually experienced by the people they lead. Grounded in the Great Boss Building Block™ Model. Designed for busy teams.
50 questions. Takes five minutes. Fully anonymous. Questions map directly to the 10 Great Boss Building Blocks — no ambiguity, no vague scale ratings.
Each manager sees their strength areas and development areas across the 10 competencies. Drill-down to individual question responses is available.
Every manager receives a tailored PDF — not a generic pack. Practical guidance, development tips, and specific actions tied to their results.
An executive summary aggregates data across the entire organisation — surfacing systemic patterns and priorities that inform your people strategy.
The framework
BAT is built on the Great Boss Building Block™ Model — a research-informed framework that defines what great leadership looks like in practice, not in theory. Every survey question traces directly to one of these competencies.
For HR & L&D leaders
The BAT executive summary is designed for HR leaders, not just managers. You receive aggregate-level analysis across all participating managers — which means you can see where the organisation is strong, where leadership capability gaps cluster, and where your investment in development will have the greatest return.
With approximately 2,000 employees across a complex, mission-driven organisation, the variance in management experience across your workforce is significant — and largely invisible to leadership.
A single BAT deployment across your management population would surface that variance, give your managers something concrete to act on, and give your HR team a baseline to build from.
It is not a culture survey. It is not a performance review. It is something more precise: a structured mirror, held up to each manager, with clear guidance on what to do next.
"The BAT gave our managers something we couldn't give them through annual appraisals — honest, specific, anonymous feedback that they could actually use. Within weeks, we saw different conversations happening. Managers were coming to us with development questions rather than waiting to be told."
— HR Director · Professional Services Organisation · 1,400 employees
Next steps
We work with organisations to design a BAT deployment that fits their structure, culture, and timelines. There is no standard package — the conversation is the starting point.